Purdue Northwest Reveals New Athletic Pride Marks Tuesday

Purdue North West announced their new logo March 22.
Staff Writer

HAMMOND/WESTVILLE — Through two well-anticipated ceremonies held on each campus, emerging Purdue University Northwest officially released its new athletic logos, the Pride, Tuesday.
Purdue University North Central and Purdue University Calumet each held unveiling ceremonies — attended by more than 300 people — on their respective campuses in Westville and Hammond to show the public the new Pride marks, designed by Rickabaugh Graphics.  
The events featured giveaways including t-shirts, pennants, and more to celebrate the new PNW Pride logos, as well several speakers to commemorate the events. PNW Chancellor-Designate Thomas Keon and Purdue North Central Chancellor James Dworkin, PNW Athletic Director-Designate Rick Costello and PNW Associate Athletic Director for Compliance Tom Albano, as well as student-athletes Carissa Jones and Clarence Heath each spoke at the events.  
“I am finally excited to see the Pride come to life and cannot wait to wear it on my jersey next year as a student-athlete at Purdue Northwest, as we will all represent such a wonderful new beginning,” said Jones, a volleyball player and Purdue Calumet Student-Athlete Advisory Committee President.  
Added Clarence Heath, a member of the Purdue North Central men’s basketball team, “This is a great thing that happened today with the unification of both schools coming together as one. Today marks the stepping stone of two communities – Hammond and Westville – coming together and unifying into one, just like a group of lions growing together as a family. Together we are one team, the Pride.”
 Through an extensive process that began in February 2015, thousands of students, faculty, staff, alumni and community members from the Calumet and North Central campuses participated in the nickname selection. A task force comprised largely of students guided the process, which included a widely distributed survey to which nearly 3,000 people responded.  
The lion mascot emerged through extensive brand research that included discussions and focus groups with hundreds of students, faculty, staff and alumni.  
With the March approval by the Higher Learning Commission, the unification of Purdue North Central and Purdue Calumet into Purdue University Northwest will result in an institution of some 15,000 students, fifth largest in Indiana. 
The athletic programs of Purdue Calumet and Purdue North Central will officially unify beginning in July, with Purdue Northwest Pride athletic teams – 13 varsity sports — set to debut in the NAIA’s Chicagoland Collegiate Athletic Conference in the 2016 to 2017 academic year.